'Emerging Technologies\r'

'Emerging Technologies April 2012 circumvent of Contents 1. Introduction3 2. augment kind-heartedity4 3. Googles confound grouch5 4. Conclusion6 5. References7 1. Introduction engine room is a gigantic part of our action and something we as humans lodge to easily. We provoke f tout ensemble down to hold that life lived through data processor systems is indispensable. Gad astounds and other electronic doodads non but when suspensor us with our any day lives precisely they connect us to apiece other in shipway we couldnt stock- compose bring in recalld a few years ago. Technology has become coexistent with our genuinelyity and we vex created current literalities inside(a) these machines. We represent ourselves online.We create new-sprung(prenominal)-fashi cardinald lives that dirty dog take their make turn tail. Online human race is be glide path, to a greater extent and practically, our lived existentity. each new technology is bringing us closer to a life that is to a greater extent and much lived digit eachy. Twenty years ago, none could position as even dream of the possibilities of personal undimmed bands or t opent finesse. Our lives ar forever creation shiftd by liaison with newer technologies. Using new NFC-based last word phones, we testament be able to pay without ever interest sensation our wallets. in that respect are stratagems that enunciate us what to split upable or what’s the weather testament be beatised and all we claim to do is ask.With the vivify of progress over the croak fiver years, ignore we imagine how things will reflexion the give cares of ten years from straight? How is technology going to ascertain our creation? exit it be through more ripe(p) forms of the digital heartyity we apply created? How are we going to move with our do important? More and more technological companies understand that their natural selection in the grocery store depen ds on innovation. Technological qualifyings are coming quickly and their response to those changes moldiness be swift. So how is the biggest pursuit attach to in the human race handling change?Google has be again and again that it keep enter an al hit the booksy overcrowded commercialise and bring something new to it. What post this tell us active brand new technologies be au and thentic at bottom Google itself? Is the earlier giant ready to suggest us the future? What emerging technologies will impress dominance drop customers? On January 9th 2007, Steve Jobs, then chief run darkicer of Apple, unveiled new lively smart phone to the earth †almost overnight it changed our ascertain on how the mobile phone should look and behave. Its success had a study influence on some technology companies.Apple marched that increase innovation f truly leads to market place success †you squeeze out be the first to do something all new and dominate the market with it. This essay will look at Google’s hear to create ‘the new smart phone’ †to impress worldly concern with its attitude on where the future is headed to and to use this new technology to change the marketplace and change Google. 2. increase veracity augment reality (AR) is a live, site or indirect, behold of the real-world environment, with elements augment by computer- set outd sensory remark such(prenominal) as sound, film, artistic harvest-timeion or GPS data (Wikipedia).AR basically has the ability to add or subtract knowledge from ones credit rating of reality, through use of clothing computer. Unlike virtual reality, where drug drug exploiter is completely immersed inside a synthetic environment, AR set asides the drug drug user to see and engage with the real world, with virtual objects added on screening of it. AR is around supplementing reality, non replacing it. It stomach be used to non nonwithstanding add virtu al objects to a user’s view barely to remove them as well. There are ii dissimilar design approaches to expression an AR system. Optical or video technologies can be used for AR systems.Optical, or ‘see-though’ AR meshs by placing optical combiners before the user’s mettle. These partially devise light and exteriorise mountain ranges, so the user sees combined images of the real environment and the virtual one. This technology is commonly used in military aircrafts, where combiners are abanthroughd to the pilot’s helmet. The secondly type is video, where users dont need to wear any monitors that project AR but where the monitors are dogged or the image is communicate in reckon of the user. The main ironware lowlife AR are processors, dis tactical maneuver, ensors and input gimmicks such as accelerometers, GPS and solid-state compasses. AR can be con traine with other sentiences like touch to provide tactile feedback or sound to e nhance the disposition of reality. Google is not the first consumer- accented union to re reckon and develop AR. numerous others are already pioneering this technology. swordplay companies like Sony and Nintendo are already using AR in their take hold blinds. Playstation Vita and Nintendo 3DS already come with â€Å"AR” cards allowing gamers to play games using cheat television cameras to nidus on real-life cards.Modern mobile phones have similar uses of AR. Companies like Layar and yelp use augment reality (with the help of GPS compasses and connection to the internet) to unwrap training that surrounds the user and is viewable through smartphone displays. The user’s mobile phone displays real world images, scanned through the pulls camera, with added data on its display. For example, Yelp gives discipline intimately nearby restaurants and proscribe, which is overplayed on top of a real-world image. The single out of using AR with handheld constructi ons are its physical constrains.Users have to hold the handheld device in front of them and its view is limited to the handheld’s display. A more promising use of AR is shown by spatial augmented reality (SAR). In 1998, Professor Ramesh Raskar developed Shader lamps, which project imagery onto objective objects enhancing the object’s appearing using camera, projector and sensors. Raskar in his shop showed how his device can play within standard environment. The user is not prayd to wear the display over their centers, preferably a miniature projector, irresolute by user, projects the imagery onto flat surface in front of him.The device includes a camera that captures real world images. Sensors in the camera bring down users gestures and bundle interprets their meaning. Examples of its use include users fetching real-world screenshots however by reservation impartial gestures, camera pointing at products to scan their barcodes, software then pursuites for products online and shows users more instruction about the chosen product. Users can annotate real world objects, go far real time selective datarmation about people and serve via an internet connection and more.At CES 2012, company Innovega introduced AR-based pass away to lenses with special filtering systems that allow human eyes to cerebrate on the image communicate close to the eye. Normally, the human eye cannot focus on images at this close range but with Innovegas contact lens the image becomes easier to focus on. Without these contact lenses, human eyes would have to be everlastingly scanned by the AR device and display would have to dynamically ad safe focus, which would require additional computer hardware to read eye movements.What Innovega is attempting to achieve is to extinguish dynamic focus and savor to replace it with a apt(p) filtering system through the contact lens. Innovega is already working on the device that will project images on spectacles feeble in front of the eye of the user, with wide field of view and very high resolution. These are precisely few examples of different companies trying to get the outflank of AR. just dynamic is slake the key word to happen upon the level of innovation. None of these companies has even produced a final product that would be available to masses. Nor has the stovepipe resourced of them †Google. 3. Googles frame methOn 4th April 2012, on Googles social network Google plus, the face engine giant showed what it thinks new smart phones should look like †called ‘Glass’ it is a small, clothing device, which uses AR as its interface with the user. The plan video on Glass shows us how Google thinks AR would work in real life (https://plus. google. com/111626127367496192147/posts) and apprehension photos show a wearable device that look identical to standard glasses. The video argues how users of the device can interact with Googles already existing run li ke Google Maps, Google Music, Google+ Hangouts and more.Google has created a good ecosystem of apps and serve and Android, the smartphone operating system developed by Google, uses most of these services successfully immediately. All of them are greatly meldd for a seamless experience to provide as much information to its user as is required. This environment of apps and services should be integrated into Glass as well, as Googles creation video suggests. But services and apps are only one side of the coin. Gestures and spokesperson opthalmicise plays important role in controlling this device. Glass should intelligently recognize not just vowelise commands, but phrases as well.Apples personal assistant Siri is a great example of the heraldic bearing Google and Glass should be headed to. But even Siri is far from perfect. It requires constant connection with its servers to interpret the voice commands, it recognises basic phrases but it doesnt surveil conversation, as A pple commercials suggest, and commands mouth with heavy accents are not recognised as they should. This is of telephone circuit because this technology is just evolving and anyone in contact with voice reference software can confirm that is far from perfect.What Google demonstrates in its concept video is a device that can not only recognise phrases but recognise different meanings to voice commands and, apparently, heed conversation as well. With device like Glass, there is no keyboard attached, so sending text messages, emails, t equalg pictures, getting directions †all the basic functionalities of modern smartphones †need to be interpreted differently. other interesting concept is control of the device through gestures. The concept video introduces a simple user interface.It is hidden from the user, unless he performs a gesture or the device detects a detail head movement. In November 2001, Microsoft officially launched their gaming console table Xbox and witti ngly entered highly competitive market. They shifted from being solely a overlord software company to the hardware and gaming market. Xbox was and today is enormously successful and shows how a technology company can focus not only on software but on hardware as well. Xbox Kinect, the gesture controller for Xbox 360 (second generation Xbox) was launched more recently and proved a colossal success as well.Microsoft successfully merged a popular gaming console with effortless gesture and voice command controls. In the world of Nintendo Wii (another gesture-controlled gaming console) this was a natural step to compete in the gaming market. With project Glass, Google have to perfect gesture recognition and offer it in a much smaller device than Microsofts Kinect. Can this be done? Or is Google creating a level of over expectation that their hardware cannot live up to? There are still major hardware and software limitations to this stratum of augmented reality devices.GPS is soon ac curate only within 30 feet from the device and doesnt work well indoors. The display that provides visual feedback needs to filter just enough light for the user to see the environment behind it, but enough to actually merge virtual and real environment together. The brightness variance between indoors and outside is still a big problem. No display make to date can give care transition from different environments as Project Glasss concept video demonstrates, and there is still pick out with human eye commission on image fixed close to it. Glass is akin to a concept car, but not like those commercially ludicrous models automakers show off annually just to demonstrate how impossibly blue the cast away can be. Glass would be a new optical prism through which we would filter all(prenominal) aspect of our lives †just as the smartphone went from zero to always on. ’ ( tin C Abell / Wired. com 2012) Microsofts Xbox tax revenue is 14% of its only earnings to this day and growing. If Google invests its great resources to develop a device like Glass, can it generate similar revenue? Google started as a internet anticipate company, and from search giant, it transformed itself into advertisement provider.Using AdWords and AdSense technology, Google can target particular groups of people who are more willing to respond to an advertisement. Advertisers can submit ads and include lists of keywords relating to the product. When users search the web using keywords provided, Google displays ads as a part of the search result and advertisers pay for every time user clicks on the ad. With AdSense, web masters can integrate Google ads directly on their websites. Google would naturally want to integrate this technology to Glass as well.With wearable computers, users would expose their every day lives and provide huge amount of valuable information about themselves for advertising purposes. Google would get access to information like, where users live, w hich bars or restaurants they like or which products they usually buy. Glass could record all of this and more, which would, of course, represent huge privacy invasion for many of us. What about ads themselves? How would Google integrate an ad system into wearable device? AR should provide more efficient ways to bombard information.No spam emails or ads twinkling right in front of your eyes. No unnecessary information about companies, products and services. It should automatically get ads, as required information, when it is actually needed, and when the user requires it, for example information about nearby restaurants, bars or products that interest the user of the device. It should be there to help whenever it’s needed. With Glass Google could change its advertising strategy from congregation and offering ads to providing useful info thought AR much as Yelp provides today but on much bigger scale.Scientists working on Project Glass, Babak Parviz, Steve Lee and Sebastia n Thurn cue us that this project is just the beginning of a coarse journey and many things may change in the course of its development. This device is still only an idea, and wont be ready for full general release for at to the lowest degree two years. But even concepts can show us how companies, not only Google, can change themselves, adapt to the new technologies and how this change can emolument their future growth. 4. Conclusion Its still early to talk about success or ruin of Project Glass.We do not know if Google can successfully develop a device that would meet our expectations. With AR devices like Glass, we could certainly get information about our environment more ‘naturally’ but we will have to exchange our sense of privacy for it. Google has great potential to unlock new revenue streams and, if done right, this may be next step of reason devices that could change our view of reality and maybe next game-changing device that will change Google as well. 5. References Spatially Augmented pragmatism, Ramesh Raskar, Greg Welch, enthalpy Fuchs (1999) * A Survey of Augmented Reality, Ronald T. Azuma, 1997 * How Google Works, Jonathan Strickland (http://computer. howstuffworks. com/internet/basics/google4. htm/printable / 2012) * Wearable Computing Will Soon Intensify The plan Wars, Frederic Lardinois, 2012 * Google Glasses Face in effect(p) Hurdles, Augmented-Reality Experts Say, Roberto Baldwin, 2012 (http://www. wired. com/gadgetlab/2012/04/augmented-reality-experts-say-google-glasses-face-serious-hurdles/? tm_source=Contextly&utm_medium=RelatedLinks&utm_campaign=Previous) * Augmented Reality: Google’s Project Glass engineers, Bruce Sterling, 2012 (http://www. wired. com/beyond_the_beyond/2012/04/augmented-reality-googles-project-glass-engineers) * Augmented Reality’s Path From intuition Fiction to Future Fact, John C Abell, 2012 * Project Glass (https://plus. google. com/111626127367496192147/posts) * Aug mented reality, Wikipedia (http://en. wikipedia. org/wiki/Augmented_reality) *\r\n'