Consumer Behaviour

TO STUDY THE CONSUMER BUYING doings TOWARDS INDIAN AND FOREIGN visage WATCHES Submitted To ABC TECHNICAL UNIVERSITY, JALANDHAR (ATU) In the partial fulfillment of the requirements for the stratum of BACHELORS OF BUSINESS ADMINISTRATION (BBA) SUBMITTED TO: SUBMITTED BY: ABC INSTITUTE OF management AND TECHNOLOGY LUDHIANA TABLE OF CONTENTS S. No.ContentsPage No. CHAPTER - 1 INTRODUCTION Consumer purchasing Behaviour 1.1 reading of Watch 1.2History of Watches 1.3Definition of Brands 1.4The subject of brands 1.5What is Branding 1.6Characteristics of a darling brand name 1.7 approximately noted brands of pumpes 1.8Need of the study CHAPTER - 2 REVIEW OF books 2.1Definition of Review of literary works 2.2Literature review must dos 2.3Reviews CHAPTER - 3 OBJECTIVES OF THE STUDY 3.1Definition of objectives 3.2Types of objectives 3.3Rules for hygienic indite project objectives 3.4Objectives of the study CHAPTER - 4 question METHODOLOGY 4.1Definition and process of research methodology 4.2Nature of research 4.3 info collection 4.4Population / Universe 4.5Sampling plan 4.6statistical tools 4.

7Limitations of the study CHAPTER - 5 DATA ANALYSIS & adaptation 5.1Analysing the sense around divers(a) Indian brands of learnes available 5.2Analysing the awareness about(predicate) various foreign brands of watches available 5.3Analysing type of watch best-loved 5.4Analysing the absolute frequency of cartel for of Indian mark watches 5.5Analysing the frequency of purchase of foreign branded watches 5.6Analysing the purpose of purchasing a watch 5.7Analysing whether details are asked in advance buying a watch 5.8Analysing the boldness in buying a watch alone(predicate) 5.9Analysing the demand for authentication / warranty 5.10Analysing the type of watch favourite(a) for gifting purpose 5.11Analysing the attributes considered...If you neediness to get a honest essay, orderliness it on our website: Ordercustompaper.com

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